First impressions count with Digital Signage

By Guy Brook|4th October 2017

Occasionally we are asked by our customers to implement a digital signage solution.

Firstly I need to address what is digital signage, Wikipedia defines it as…
“a remotely managed digital display typically tied in with sales, advertising and marketing” or as “a network of electronic displays that are centrally managed and individually addressable for the display of text, animated or video messages for advertising, information, entertainment and merchandising to targeted audiences.”
But I would say it is a platform limited only by your imagination and ability to create or source content.
You probably see Digital signage many times a day without even realising it, from pricing boards in your favourite fast-food restaurant, as you walk past a shop window displaying that hours special offer, in a train station or airport to fully interactive systems in Estate agents, or wayfinding in towns or shopping centres.
At DCS we use Digital Signage to provide a welcome screen in our reception, with live TV, a welcome message and some customer quotes, this is digital signage in a very simple but effective form.
DCS use and supply a solution from Signagelive which is cloud based and can be scaled to suit any needs from a single screen to massive video wall made up of many screens.
A recent example of a Digital Signage installation can be seen by the visitors to York’s Official Visitors Information Service, Visityork where the cloud based Signagelive system allows 1 person to control and push content to various screens at multiple locations.

First impressions count with Digital Signage

DCS 40^th Anniversary Easter Competition Terms & Conditions

· As the competition runs up to the 14th of April the prize will be sent out asap, however, the winner will most likely receive the prize after the Easter weekend.

· The Promotors competitions with entry via Twitter and/or LinkedIn are open only to residents of Great Britain (excluding Northern Ireland). One (1) winner will be chosen at random from all entrants and across all platforms.

· No purchase is necessary. Winners will not be required to pay to enter the competition.

· Entrants must be over 18 years old on the date of their entry.

· Employees of The Promoter are not eligible to enter.

· Twitter or LinkedIn are not in any way affiliated or involved in the competition.

· Only one entry per social platform per person will be accepted.

· The Prize will be awarded to a randomly selected winner who has entered on Twitter or LinkedIn, using a random number generator. The Promoter will not be held liable if the named prize becomes unavailable or cannot be fulfilled.

· The Promoter will not be held liable for any failure of receipt of entries. The Promoter takes no responsibility for any entries which are lost, delayed, illegible, corrupted, damaged, incomplete or otherwise invalid.

· To the extent permitted by applicable law, The Promoter’s liability under or in connection with the competition or these terms and conditions shall be limited to the cost price of the Prize in question.

· Prizes are non-negotiable, non-transferable and non-refundable. No cash alternative is available. Where a Prize becomes unavailable for any reason, the promoter reserves the right to substitute that prize for a prize of equal or higher value.

· The name, address, email address and phone number of the winner must be provided to The Promoter if requested and will be shared to enable the fulfilment of the Prize.

· In the event of unforeseen circumstances beyond The Promoter’s reasonable control, the promoter reserves the right to cancel, terminate, modify or suspend the competition or these terms and conditions, either in whole or in part, with or without notice.

· The Promoter’s decision is final. No correspondence will be entered into.

· The winner’s name and social media username may be posted on the social media profiles of The Promotor after the winner has been selected.